Italian photographer and creative director Stella Asia Consonni has interpreted the “One More Life” collection created by Caterina Zhou in five photographs. Zhou is the designer who won the first edition of “The Upcycling Challenge”, the scouting project of CONAI – Consorzio Nazionale Imballaggi in collaboration with Vogue Italia. Stella Asia Consonni’s shots poetically highlight the relationship between Zhou’s garments – each one dedicated to a packaging material such as steel, aluminium, paper and cardboard, wood, plastic, biodegradable and compostable plastic, and glass – and the natural environment, creating an evocative union. The creative thread that unites the two artists is the transformative capacity, “knowing how to give new life”, examining the perspective from which one looks. Consonni’s work invites us to reflect on our responsibility towards the health of the planet, on the active role we can play to bring about positive change.
Stella Asia Consonni is a creative director, director and photographer based between NYC and London. She was born and raised in a small town in Northern Italy, close to the Alps. At the age of 14, a camera became her favourite excuse to skip Ancient Greek class as she captured her restless friends and their journeys into adulthood. A couple of years later, Stella held her first solo exhibition in Milan with a collection of these images.
At 19, Stella packed up her camera, gave a big kiss to her mamma, and moved to London to attend photography at University of the Arts (with the help of Google Translate).
Photography served as Stella’s introduction to filmmaking, the medium granting her the opportunity to dive deeper into the themes and ideas she grew up cherishing.
To this date, Stella has directed and shot for the likes of i-D, Dazed & Confused, Nowness, Vogue Italia and British Vogue, along with campaigns for Gucci, Burberry, Prada, Armani, Nike, Adidas, Sony Music, Atlantic Records and Google.
Representing raw humanity is what drives Stella’s work, in all its tumultuous and delicate aspects.